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How Facebook Timeline for Pages will change SME social media strategy

Last time, I was talking about KONY 2012 and the power of the web. This week my subject matter is¬†Facebook; one of the key factors in creating the riot surrounding the KONY 2012 campaign. The all-powerful social network is launching it’s Facebook Timeline for Pages. So, what does it mean for businesses and brands? Unsurprisingly…

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Getting SME social media marketing right

There’s an interesting article about the development of social media marketing in the corporate world in the latest edition of Marketing Week. It points out that, while most of the UK’s top retailers use Twitter and Facebook, too many companies are¬†shouting and not listening, and this got me thinking about how SMEs use social media…

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